Making A Difference: Taking Action is a Choice
And that Choice is Available to Us Every day
By Zoe Leitner, age 18, New Jersey.
I have a history of taking action. I believe that action is the most honest form of belief. Conviction means little unless it alters how we behave—what we build, what we interrupt, and what we refuse to ignore. Awareness is only a beginning; agency begins when we decide to respond.
My understanding of action began somewhere ordinary: the kitchen. For my mom and me, baking together, mostly chocolate, was routine, almost background noise. But in 2020, I realized that familiarity could be a tool for change. I started selling over 600 hot chocolate bombs in my community, raising more than $4,000 and reaching over 80 families. I didn’t do it to seek recognition, but in response to what I saw around me: needs that could be met, even in small ways.
The project worked not because of novelty, but because it was accessible. Participation didn’t require prior experience, complicated forms, or large commitments. Anyone could contribute in a meaningful way. It was easy to understand, easy to engage with, and immediately relevant to the people it aimed to serve. What mattered most was how the money was used afterward. Instead of deciding what organizations might need, I asked them. Jackets instead of cash. Food instead of flyers. Listening reshaped my understanding of service: meaningful help begins with attention, not assumption.
That lesson stayed with me. In 2023, I founded Chocolate4Charity, a nonprofit that channels my love of baking into meaningful impact. Through partnerships with Pink Jewels Boutique, David Chad Beauty Parlor, Nicole Nicosia Hair, and Smith & Company Gifts, we’ve sold over 800 boxes, raising nearly $10,000 for causes I care deeply about: $3,000 to the Mark Schonwetter Holocaust Education Foundation, $3,500 to the Montclair Animal Shelter, $1,000 to MIB Agents Pediatric Cancer Research, and 200 chocolate boxes donated to Comfort Zone Bereavement Camps.. Over 80 students have joined me in volunteering, packaging, and delivering chocolates, discovering firsthand how small actions ripple outward. Each box doesn’t just deliver chocolate; it gives people a chance to contribute, participate, and see the real impact of their efforts.
Chocolate is the vehicle, not the focus. Some causes reflect my family’s history. Supporting Holocaust education honors my great-grandparents, Holocaust survivors, and my grandparents, immigrants, whose experiences shaped my understanding of responsibility. Other causes reflect friendship, grief, and compassion, such as supporting a peer battling cancer, helping children navigate loss, and advocating for animal rights.
The most important measure of success is not the money raised but the number of people who participate. Many people want to help but hesitate because they do not know where to begin. Chocolate4Charity offers an accessible entry point through packaging chocolates, sharing a cause, or delivering donations. I have watched classmates who rarely speak up—over 80 in total—discover a sense of purpose simply by stepping into action. Real impact begins not with grand gestures but with invitations that inspire others to act.
In 2025, I was honored as a Top Upstander at an event organized by a library in Montclair, New Jersey, in collaboration with children’s book author Dr. Janice Cohn. The recognition was meaningful, but I do not see it as a title or an accolade. To me, being an Upstander is deliberate. It is the refusal to remain passive once you notice something that needs attention. It is the choice to respond, even when the right path is unclear or imperfect.
This understanding resonates with a message Dr. Janice Cohn often shares: “Light a tiny candle.” Action is not about being seen; it’s about aligning belief with our behavior. It is found in everyday decisions—listening, offering help, stepping forward when silence would be easier. That philosophy continues to guide my work with Chocolate4Charity and in other parts of my life.
Being an Upstander, like any meaningful action, is not a single moment. It’s a practice, a habit, and a commitment to notice what others might overlook. In that sense, recognition matters less than the choices that lead to it. Action remains its own reward.
Action began in a kitchen for me, with melted chocolate and a question I could not ignore: What will I do with what I see? That question has guided every choice I’ve made since that first chocolate, and to the moments when I have chosen to speak, listen, and act.
Meaningful change requires aligning belief with behavior, noticing what needs attention, and inviting others to work with you. Real impact is rarely sudden or dramatic. It is built from small, intentional acts that ripple outward, shaping communities, relationships, and lives in ways that are often invisible, yet enduring.
I truly believe taking action is a choice, and that choice is available to us every day. That’s where responsibility begins, and that’s where belief becomes real!
—Zoe Leitner, Age 18, New Jersey.
